Shimano Popper WP-69F

Shimano's BOOST CONCEPT technology is taken further with the World Pop 69F FLASH BOOST, a versatile popper designed to stand apart. Built with a cupped face to generate surface commotion and provoke aggressive strikes, the World Pop FB is the first lure of its type to feature Shimano's FLASH BOOST technology. FLASH BOOST suspends foil on micro springs inside the body to produce a continuous flash that imitates a wounded baitfish, even when the lure is paused. SCALE BOOST adds a lifelike composite-pitch hologram to reproduce a natural scale pattern. The World Pop 69F FB can be fished with a walk-the-dog retrieve using steady rod twitches or thrown into powerful pops with a firm sweep of the rod tip, making it a BOOST CONCEPT champion for enticing trophy bass into striking.