Shimano Zumverno

The all-new Zumverno 115SP MR, developed with Shimano's BOOST CONCEPT lure technologies, builds on the success of the Zumverno 95SP FB and expands Shimano's freshwater lure range. Its nose-down posture improves returns on live sonar, while a precisely designed bill creates an erratic side-to-side darting action that mimics fleeing baitfish and helps the lure deflect off structure. Featuring Shimano's FLASH BOOST, the Zumverno produces an enticing flash during the retrieve and imitates a wounded baitfish — even on the pause. JET BOOST increases casting range so anglers can cover more water, and SCALE BOOST uses composite-pitch holograms to give the Zumverno lineup a lifelike baitfish appearance. Optimized for forward-facing sonar fishing, the Zumverno is especially effective at triggering suspended bass, whether they are tight to cover or chasing baitfish in open water.