Berkley Max Scent Creature Hawg

The PowerBait MaxScent family emits a concentrated scent plume that pulls fish in like nothing else on the market. Berkley PowerBait MaxScent represents a leap forward in soft-plastic design and attraction.

Aggressive Creature Profile: Built with a true multi-appendage silhouette that convincingly imitates a crayfish or other aquatic forage. The chunky body, paired with multiple claws and tentacles, throws off significant water displacement and motion, creating the bold profile bass and other predators lock onto as a premium meal.

MaxScent Technology: The advanced formula releases far more odor than standard plastics, forming an alluring scent cloud that pulls fish from farther away. A tactile, ultra-realistic surface and subdued matte color palette fool pressured fish, while the soft-yet-tough construction delivers life-like movement on every retrieve.

Heavy Cover Domination: Purpose-built for flipping and pitching into dense cover, the compact-but-bulky shape slips through vegetation while its many appendages generate enticing action that provokes reaction strikes. Improved hook-setting characteristics produce reliable hookups in thick cover, and the resilient material endures hard hits and rugged conditions.

Don’t rely on run-of-the-mill plastics fish have ignored—upgrade to the proven attraction of MaxScent. The combination of an aggressive creature profile, superior scent dispersion, and heavy-cover performance makes the Creature Hawg the go-to choice for targeting bass in their most guarded hideouts.